I am a brand and creative strategist, trouble-shooter and problem solver.
In my work I am an advocate of the power of purpose and meaning as an influencer and catalyst for building compelling brands. I have advised government, charities and clients on branding issues, specifically in the power of purpose driven brands to deliver change, relevance and differentiation.
In the delivery of brand, I strive for simplicity and humanity. I am a firm advocate of co-creation.
I also make darn good pizza, but not necessarily at work.
> If you do not fully understand, or are not in control of your brand: then we should talk. >> If you have an aspiration for your brand to make a difference to those you work with, your customers and to society: then we really should talk.
David O’Connor FCSD